- Nickelodeon Ratings Highlights for November 8 – 14, 2010
November 16, 2010 | Nickelodeon's SpongeBob SquarePants "Mystery with a Twistery" (Thursday, Nov. 11, 8 p.m. [ET/PT]) half hour-special ranks as basic cable's top entertainment telecast for the week with total viewers, drawing 6.1 million viewers P2+. The special also ranks as the week's number-one telecast with kids 2-11 on broadcast and basic cable.
- New Special “SpongeBob’s Mystery With A Twistery” Scores Over 6 Million Viewers
November 12, 2010 | Last night’s premiere of a new SpongeBob SquarePants half-hour special (“SpongeBob’s Mystery With A Twistery”) scored 6.102 million total viewers and 3.4/6 HH, 8.2/27 K2-11, 3.6/12 T12-17 and 1.2/4 A18-49 in the demos.
- Friday 11/5 Cable Ratings: Suite Life, Big Time Rush, VICTORiOUS, Sym-Bionic Titan, Generator Rex & Star Wars: The Clone Wars
November 8, 2010 | Friday, November 5 cable ratings for The Suite Life on Deck, Big Time Rush, VICTORiOUS, Sym-Bionic Titan, Generator Rex and Star Wars: The Clone Wars.
- New “Nick News” Special “Under the Influence: Kids of Alcoholics” Premieres November 14
November 8, 2010 | It’s a good feeling to know you can rely on your mom or dad, good to know there's someone who's in control when things start to feel out of control. But around 11 million American kids under the age of 18 don't know that feeling. The reason: They have a parent who's not in control. And that parent is not in control because he or she is an alcoholic.
- Nickelodeon’s Stars Light Up the 84th Annual Macy’s Thanksgiving Day Parade
November 8, 2010 | Some of Nickelodeon's most popular stars will participate in the 84th Annual Macy's Thanksgiving Day Parade® on Thursday, Nov. 25. iCarly star and teen sensation Miranda Cosgrove, one of the voices featured in the animated blockbuster hit film, Despicable Me, will make a special appearance on the Statue of Liberty Float with her co-stars the Minions. Big Time Rush, whose debut album entered the Billboard 200 at #3, will perform live at the Parade on Hess's Bridge to the Future float. Victoria Justice, star of Victorious, will perform on the Build-A-Bear Workshop®'s International Cele-bear-ation Clock Tower float. An all-new Dora the Explorer float inspired by the Dora's Christmas Carol Adventure television special, will be unveiled at the Parade and will feature a performance by India.Arie. SpongeBob SquarePants will make his sixth appearance as the only "square" balloon. The Samurai Power Rangers, whose new series is scheduled to air on Nickelodeon early next year, will make their first public appearance when they walk with the Planet Earth balloon. Additionally, Po the Panda, star of DreamWorks Animation SKG, Inc.'s (Nasdaq: DWA) hit feature film Kung Fu Panda, will make his balloon debut at the Parade.
- First Hour-Long “VICTORiOUS” Special “Freak the Freak Out” Premieres November 26 on Nickelodeon
November 5, 2010 | Tori and the Hollywood Arts gang find themselves battling it out for the karaoke crown in Nickelodeon’s first-ever hour-long Victorious special, "Freak the Freak Out," premiering Friday, Nov. 26, at 8:00 p.m. (ET/PT). "Freak the Freak Out" features two new songs: the title track featuring a performance by Victoria Justice; and "Give It Up" featuring a performance by co-stars Elizabeth Gillies and Ariana Grande. The song "Freak the Freak Out" will be available for sale on iTunes, Tuesday, Nov. 23. Nickelodeon will give Victorious fans an additional treat on Saturday, Nov. 27, with a never-before-seen inside look at the life of Justice in 7 Secrets: Victoria Justice premiering at 9:00 p.m. (ET/PT).
- Nickelodeon Networks’ October 2010 Ratings Highlights
November 2, 2010 | Nickelodeon closes October as basic cable’s number-one total day network with kids 2-11, kids 6-11 and total viewers and posted its most-watched October ever with viewers P2+. According to Nielsen Media Research (9/27/10-10/31/10), Nickelodeon averaged 2.1 million total viewers, and a 3.2/1.1 million kids 2-11 and 2.8/608,000 with kids 6-11 for the month.
- This Year’s Macy’s Thanksgiving Parade to Feature Big Time Rush, Victoria Justice, Power Rangers Samurai and Dora the Explorer
November 1, 2010 | This year’s 84th Annual Macy’s Thanksgiving Day Parade will include performances by Nickelodeon’s Big Time Rush and Victoria Justice. Nick’s Dora the Explorer will also be represented in a float called “Dora’s Christmas Carol Adventure”. The parade is also scheduled to have appearances by the new Power Rangers Samurai.
- New York Times: “Power Rangers” Was Going to The Hub?; More on “House of Anubis”
October 31, 2010 | The New York Times has posted a lengthy article on Nickelodeon. Highlights of the article are inside.
- Nickelodeon Ratings Highlights for October 18 – 24, 2010
October 26, 2010 | Nickelodeon notched another ratings win with the premiere of The Boy Who Cried Werewolf (Saturday, Oct. 23, 2010, 8 p.m. ET/PT), a teen comedy with a sci-fi twist, starring Victoria Justice (Victorious) in her first-ever headlining TV movie role and Brooke Shields (Lipstick Jungle) as a stern Romanian housekeeper. The two-hour Halloween-themed movie ranked as basic cable’s top telecast for the night, drawing 5.8 million total viewers, and topped broadcast and basic cable with kids and tweens for the week, posting high triple-digit gains with all key demos, and averaging a 10.5/2.3 million K6-11 (+163%), 9.3/2.0 million T9-14 (+182%) and 8.2/2.9 million K2-11 (+165%).
