- Nickelodeon Launches Monkey Quest, New Immersive Virtual World and Massively Multiplayer Online Game for Kids
April 5, 2011 | Nickelodeon, the number-one entertainment brand for kids, today announced the launch of Monkey Quest, an adventure-packed, virtual world and massively multiplayer online game (MMOG) featuring console-quality game play. Designed for kids and families, Monkey Quest allows players to customize their own monkey avatar and set off on exciting adventures to explore mysterious lands, battle monsters, and discover the secrets of the lost Monkey King – all simply controlled by using a computer keyboard.
- IDW Publishing to Release Comic Series Based on “Teenage Mutant Ninja Turtles” for Nickelodeon
April 5, 2011 | More than 25 years after its first comic book, the Teenage Mutant Ninja Turtles return to their roots with IDW Publishing. Today at WonderCon in San Francisco, IDW and Nickelodeon announced a long-term agreement to offer an all-new installment of the original Teenage Mutant Ninja Turtles comics and graphic novels. Starting this summer, IDW’s comic series will bring the “Heroes in a Half Shell” back into action. IDW’s new comics are part of a larger initiative to bring Turtles to a new generation of fans, starting with these new storylines from the original series. Additionally, in fourth quarter 2012, Nickelodeon will premiere a new CG-animated version of the wildly popular Teenage Mutant Ninja Turtles franchise.
- Kids’ Choice Awards 2011 Winners
April 2, 2011 | Mega-stars including Johnny Depp, Justin Bieber, Selena Gomez, The Black Eyed Peas, Miley Cyrus, Jennette McCurdy, Eddie Murphy and Shaquille O'Neal reigned as this year's favorites, winning top honors at Nickelodeon's 2011 Kids' Choice Awards live telecast, Saturday, April 2, 8-9:30 p.m. (ET/tape delayed for West Coast). Hosted by actor/comedian Jack Black and broadcast from the Galen Center at USC in Los Angeles, kids' top choices in television, movies, music and sports were revealed via slime slushie, cheerleader and a bear on a unicycle. Black proved that nothing was going to get in the way of his arriving at the venue – especially not a long limo line – by making a grand entrance in the Kids' Choice monster truck. With the help of a dancing flash mob along the orange carpet, he kicked off the slime-fest with a rockin' rendition of The Black Eyed Peas' "I Gotta Feeling." The KCA and Grammy Award-winning chart toppers then took center stage with a medley of hit songs "Just Can't Get Enough" and "The Time" featuring Black, the honorary Pea.
- Nickelodeon to Honor Justin Timberlake With The Big Help Award at 2011 Kids’ Choice Awards
March 29, 2011 | In recognition of his work as a philanthropist and environmentalist, Nickelodeon will honor actor and musician Justin Timberlake by presenting him with The Big Help Award during Nickelodeon's 2011 Kids' Choice Awards on Saturday, April 2, at 8:00 p.m. (ET/Tape delayed for West Coast). Timberlake will be honored during the star-studded telecast, hosted by Jack Black at USC's Galen Center in Los Angeles. The Big Help Award recognizes individuals who take actions to better the world and whose significant impact on their community has inspired kids to do the same.
- Nickelodeon Scores Its Most-Watched Quarter Ever, Marks 64 Straight Quarters at #1
March 29, 2011 | Nickelodeon’s 1Q11 performance marks the network’s 64th straight quarter as basic cable’s top total day network with kids 2-11, kids 6-11 and total viewers,–the longest streak of its kind. According to Nielsen Media Research (12/27/10-3/27/11), the network also posted its most-watched quarter ever with total viewers (2.4 million) and averaged a 3.7/1.3 million kids 2-11, 3.2/687,000 kids 6-11, and 2.3/481,000 tweens 9-14.
- Big Time Rush Revs Up for Nickelodeon’s 2011 Kids’ Choice Awards Performance on Saturday, April 2
March 29, 2011 | Big Time Rush, the stars of the Nickelodeon hit comedy series of the same name, will take center stage for a headline performance of their new single, "Boyfriend," live at this year's 2011 Kids' Choice Awards.
- Upfront 2011 Rundown: What’s New, What’s Renewed and What’s Gone?
March 25, 2011 | Now that Nickelodeon, Disney Channel/Disney XD, Cartoon Network and The Hub have presented their 2011-12 programming slate to advertisers at upfront presentations in New York City over the past two weeks, let’s take a look at what’s new, what’s been renewed for another season and what’s ending. Each network, except for Disney, will have a second and even third (for Nick and Hub) upfront in the coming weeks. It’s unknown right now whether new information will be reveled at each, so we’ll revisit this article in the future if needed.
- “Winx Club” Specials Coming This Summer, Season 4 in Fall & Season 5 in February 2012
March 24, 2011 | Nickelodeon will premiere Winx Club specials this summer, season 4 in fall 2011 and season 5 (which is co-produced by Nickelodeon) in February 2012.
- Nickelodeon Ratings Highlights for March 14 – 20, 2011
March 22, 2011 | Nickelodeon notched another weekly ratings win (3/14/11-3/20/11) as basic cable’s number-one network with total viewers (2.2 million) and kids 2-11 (3.4/1.2 million) in total day. The net’s win was fueled by performances from a brand-new episode of iCarly “iPity the Nevel” (Saturday, March 19, 8 p.m. ET/PT), which ranks as basic cable’s top scripted series telecast for the week with total viewers (4.6 million); and SpongeBob SquarePants, which owned eight of the top 10 telecasts with kids 2-11 for the week.
- Multichannel Looks At Cable Kids Nets Ratings, Sales
March 22, 2011 | Multichannel News has posted a very nice, data filled PDF document breaking down the main kids networks (Cartoon Network, Disney Channel, Disney XD, The Hub, Nickelodeon, Nicktoons, Nick Jr. and Sprout) with facts on each networks ratings, top programs, AD sales, merchandising, and more.