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“Liv and Maddie” To Officially Premiere Sunday, September 15 After Preview This Friday

Liv and Maddie

via Disney Channel press release:

DISNEY CHANNEL’S NEW FAMILY COMEDY “LIV AND MADDIE” PREMIERES SUNDAY, SEPTEMBER 15

DISNEY CHANNEL’S “LIV AND MADDIE,” A NEW FAMILY COMEDY ABOUT IDENTICAL TWIN SISTERS WHO COULDN’T BE MORE OPPOSITE, PREMIERES SUNDAY, SEPTEMBER 15

Series Joins Sunday Night Family Comedy Block–

Disney Channel’s “Liv and Maddie,” a new comedy series starring Dove Cameron in the dual role of 15-year-old identical twin sisters Liv, a Hollywood star who has just returned home to Wisconsin and Maddie, a hometown basketball star, as they navigate high school life, mischievous brothers and each other’s differences, premieres SUNDAY, SEPTEMBER 15 (8:00 p.m., ET/PT) on Disney Channel. The series, which joins Disney Channel’s Sunday night family comedy block, also stars newcomers Joey Bragg and Tenzing Norgay Trainor as younger brothers Joey and Parker Rooney, respectively, Benjamin King as dad Pete Rooney and Kali Rocha as mom Karen Rooney. A first-look telecast of the series will follow the world premiere of the Disney Channel Original Movie “Teen Beach Movie,” Friday, July 19 (9:45 p.m., ET/PT).

In the premiere episode, Maddie is named captain of the girls’ basketball team just as the school principal announces he is cutting funding for the program. Determined to change his mind, Maddie voices her concern to the principal, only to realize her team has abandoned her. Frustrated with her lack of leadership skills, Maddie turns to Liv to help her earn the team’s respect. Meanwhile, Parker and Joey are challenged trying to find a bevy of tarantulas that escaped after Parker brought them home from school, unbeknownst to their mom.

The multi-platform schedule is as follows:

FRIDAY, JULY 19

  • First-look telecast of “Liv and Maddie” will follow the world premiere of the Disney Channel Original Movie “Teen Beach Movie,” Friday, July 19 (9:45 p.m., ET/PT).

FRIDAY, AUGUST 30

MONDAY, SEPTEMBER 9

  • Premiere episode of “Liv and Maddie” available via WATCH Disney Channel (to verified users) and Disney Channel On Demand (SVOD).

SUNDAY, SEPTEMBER 15

  • Broadcast television premiere of “Liv and Maddie” (8:00 p.m., ET/PT), with simulcast available on WATCH Disney Channel and Disney Channel Mobile VOD. The cast, Dove Cameron, Joey Bragg and Tenzing Norgay Trainor, will host the night, featuring all-new episodes of “Good Luck Charlie,” “Austin & Ally” and “Shake It Up

MONDAY, SEPTEMBER 16

  • Premiere episode of “Liv and Maddie” available for download on iTunes, Amazon Instant Video Store and Microsoft Xbox.

To learn more about “Liv and Maddie,” fans can visit DisneyChannel.com beginning Friday, August 16. Special games, activities and videos will be available.

“Liv and Maddie” is created and executive-produced by John Beck and Ron Hart (both of “According to Jim”). Andy Fickman (“The Game Plan,” “Parental Guidance”), Betsy Sullenger (“You Again”) and John Peaslee (“According to Jim,” “Dog With A Blog”) and are also executive producers, and Fickman will direct episodes for the series. “Liv and Maddie” is from It’s A Laugh Productions, Inc. and carries a TV-G parental guideline.

Disney Channel is a 24-hour kid-driven, family inclusive television network that taps into the world of kids and families through original series and movies. Currently available on basic cable in over 99 million U.S. homes and to millions of other viewers on Disney Channels around the world, Disney Channel is part of the Disney/ABC Television Group.