Cartoon Network Ratings Highlights for February 6 – 12, 2012
via Turner press notes:
The #1 television network among boys, Cartoon Network once again ranked as the #1 television network–broadcast & cable–in early prime time (7-9 p.m.) among all boys (2-11, 6-11, 9-14) on Monday, Tuesday, Wednesday and Friday; and #1 with boys on basic cable on Thursday. Among those nights, Monday, Tuesday and Wednesday nights each charted double and triple-digit delivery gains among boys, ranging between 29% and 160%. (Kids delivery also grew by double and triple-digits across the board.)
Across February ’12 Week 2, Cartoon Network scored powerful double-digit delivery gains across all kids demos in early evening prime time (7-9 p.m.) vs. the same time period last year: average kids 6-11 (649,000) grew by 23%, kids 2-11 (909,000) by 16% and kids 9-14 (516,000) by 28%. Similarly, Total Day delivery increased across all kids: average kids 6-11 (342,000) improved by 18%, kids 2-11 (524,000) by 9% and kids 9-14 (264,000) by 22%.
Among its original programming, the network’s newest live-action comedy series Level Up (Tuesday, 8 p.m.) ranked #1 in its time period among all boy demos, scoring big double and triple-digit delivery growth across all kids and boys demos (47% – 279%). Additionally, Adventure Time (Monday, 7:30 p.m.) ranked as the #1 telecast of the WEEK among boys 6-11 on all TV; Regular Show (Monday, 8 p.m.) immediately followed as the #1 telecast of the WEEK among boys 9-14 on basic cable. The Amazing World of Gumball (Tuesday, 7:30 p.m.) and Ninjago (Wednesday, 8 p.m.) each scored as the #1 telecast of the day among all boys.
On Saturday morning, the network’s action-adventure block Crushzone (6:30 – 11: a.m.) earned double-digit delivery gains across all kids and boys demos (10% – 35%) vs. the same time period last year.