Cartoon Network Ratings Highlights for December 27, 2010 – January 2, 2011
via Turner press notes:
Cartoon Network
Charting solid gains with its first telecast of 2011, the Annie Award-nominated ADVENTURE TIME (Monday, 8 p.m.) earned respectable gains vs. the previous 2010 time period—kids 6-11 delivery (538,000) increased by 1%, kids 2-11 delivery (799,000) increased by 8%, and kids 9-14 delivery (372,000) increased by 4%. Similarly strong, boys 6-11 delivery (386,000) improved by 5%, boys 2-11 delivery (536,000) improved by 6% and boys 9-14 delivery (267,000) improved by 29%.
Also nominated for a 2010 Annie Award, REGULAR SHOW (Monday, 8:15 p.m.) scored solid growth across the board vs. 2010: kids 6-11 delivery (547,000) improved by 11%; kids 2-11 delivery (799,000) improved by 15%, kids 9-14 delivery (379,000) improved by 17%, boys 6-11 delivery (403,000) improved by 13%, boys 2-11 delivery (529,000) improved by 7% and boys 9-14 delivery (293,000) improved by 46%. MAD (8:30 p.m.) also continued its double-digit growth trajectory among targeted kids and boys—kids 6-11 delivery (532,000) grew by27%, kids 2-11 delivery (799,000) grew by 29%, kids 9-14 delivery (398,000) grew by 40%, boys 6-11 delivery (364,000) grew by 23%, boys 2-11 delivery (507,000) grew by 15% and boys 9-14 delivery (289,000) grew by 67%.
Wednesday night’s schedule of original live-action alternative programming (7-9 p.m.) also achieved double-digit growth among key kids demos vs. last year’s time period: kids 6-11 delivery (540,000) expanded by 30%, kids 2-11 delivery (744,000) expanded by 43% and kids 9-14 delivery (402,000) expanded by 16%.
Among the Wednesday night original series, HOLE IN THE WALL (7:30 p.m.) earned dramatic gains—kids 6-11 delivery (597,000) increased by 66%, kids 2-11 delivery (839,000) increased by 81% and kids 9-14 delivery (421,000) increased by 26%. DUDE, WHAT WOULD HAPPEN (8 p.m.) also posted solid growth among all demos: kids 6-11 delivery (554,000) grew by 36%, kids 2-11 delivery (717,000) grew by 42%, kids 9-14 delivery (451,000) grew by 50%, boys 6-11 delivery (419,000) grew by 31%, boys 2-11 delivery (568,000) grew by 51%, and boys 9-14 delivery (286,000) grew by 10%. DESTROY BUILD DESTROY (8:30 p.m.) kept pace as well, scoring similar gains across the board—kids 6-11 delivery (515,000) increased by 30%, kids 2-11 delivery (657,000) increased by 40%, kids 9-14 delivery (408,000) increased by 36%, boys 6-11 delivery (381,000) increased by 14%, and boys 2-11 delivery (517,000) increased by 46%.