Cartoon Network Ratings Highlights for September 6 – 12, 2010
via Turner press notes:
Cartoon Network
The Monday night juggernaut of animated comedies (7-10 p.m.) continue to generate huge ratings and delivery gains for Cartoon Network compared to the same time period last year. Overall kids 6-11 delivery (710,000) increased by 65% and ratings (2.9) by 61%; kids 2-11 delivery (973,000) increased by 60% and ratings (2.3) by53%; and kids 9-14 delivery (519,000) increased by 51% and ratings (2.1) by 50%.
Leading off the night at 7 p.m., SCOOBY-DOO! MYSTERY INCORPORATED earned remarkable gains, well into triple digits among girls demos vs. last year. While kids 6-11 delivery (836,000) grew by 88%, girls 6-11 delivery (294,000) grew by 398% and boys 6-11 delivery (542,000) by 41%. Similarly, kids 2-11 delivery (1,227,000) grew by 96%, while girls 2-11 delivery (461,000) grew by 323% and boys 2-11 delivery (766,000) grew by 49%.
Original animated series kicked off at 8 p.m. with ADVENTURE TIME, which continued to propel the evening—kids 6-11 delivery (1,054,000) improved by 92%, kids 2-11 delivery (1,333,000) improved by 88% and kids 9-14 delivery (707,000) improved by 77%.
The newest Cartoon Network original series, THE REGULAR SHOW (8:15 p.m.) saw remarkable double-digit gains among all kids and boys demos vs. the prior year. Kids 6-11 delivery (1,040,000) expanded by 79%, kids 2-11 delivery (1,339,000) expanded by 65%, kids 9-14 delivery (716,000) expanded by 43%, boys 6-11 delivery (756,000) expanded by 71%, boys 2-11 delivery (944,000) expanded by 52%, and boys 9-14 delivery (533,000) expanded by 28%.
Immediately following was the new series MAD (8:30 p.m.), which earned solid gains across the board: kids 6-11 delivery (868,000) grew by 60%, kids 2-11 delivery (1,139,000) grew by 43%, kids 9-14 delivery (706,000) grew by 82%, boys 6-11 delivery (656,000) grew by 60%, boys 2-11 delivery (837,000) grew by 39% and boys 9-14 delivery (560,000) grew by 75%.
TOTAL DRAMA WORLD TOUR (Monday, 9 p.m.) wrapped up the evening with double and triple-digit gains compared to the same 2009 time period. Kids 6-11 delivery (555,000) improved by 88%, kids 2-11 delivery (735,000) improved by 62%, kids 9-14 delivery (504,000) improved by 89%, boys 6-11 delivery (402,000) improved by 62%, boys 2-11 delivery (527,000) improved by 41% and boys 9-14 delivery (358,000) improved by 38%.