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Cable TV Ratings

Cable Ratings: August 9 – 15, 2010

Top 25 Cable Shows for August 9 – 15, 2010 (via TVbytheNumbers.com)

Rank Program Network Day Time HH Rating Viewers (000)

1 RIZZOLI & ISLES TNT MONDAY 10:00 PM 4.8 7,423
2 CLOSER, THE TNT MONDAY 9:00 PM 4.6 7,215
3 BURN NOTICE USA THURSDAY 9:00 PM 3.6 5,574
4 JERSEY SHORE 2 MTV THURSDAY 10:00 PM 3.5 5,505
5 ROYAL PAINS USA THURSDAY 10:00 PM 3.4 5,386
6 COVERT AFFAIRS USA TUESDAY 10:00 PM 3.3 5,168
7 TRUE BLOOD HBOM SUNDAY 9:02 PM 2.9 4,996
8 NASCAR SPRINT CUP L ESPN SUNDAY 1:00 PM 3.1 4,917
9 WWE ENTERTAINMENT (WWE RAW) USA MONDAY 10:00 PM 3.0 4,836
10 AMERICAN PICKERS HIST MONDAY 9:00 PM 2.8 4,698
11 NEXT FN STAR 6(S) FOOD SUNDAY 9:00 PM 2.8 4,586
12 WWE ENTERTAINMENT (WWE RAW) USA MONDAY 9:00 PM 2.8 4,428
13 SPONGEBOB NAN MONDAY 8:00 PM 2.6 4,384
14 NCIS USA THURSDAY 8:00 PM 2.9 4,298
15 SPONGEBOB NICK TUESDAY 11:30 AM 2.3 4,140
16 SPRINT CUP POST RACE L ESPN SUNDAY 4:15 PM 2.6 4,086
17 NCIS USA WEDNESDAY 8:00 PM 2.6 4,043
18 SPONGEBOB NICK TUESDAY 11:00 AM 2.4 4,021
19 WHITE COLLAR USA TUESDAY 9:00 PM 2.6 3,997
20 SPONGEBOB NICK SATURDAY 9:30 AM 2.5 3,990
21 NCIS USA MONDAY 8:00 PM 2.7 3,968
22 SPONGEBOB NICK MONDAY 7:00 PM 2.3 3,942
23 SPONGEBOB NICK MONDAY 6:30 PM 2.3 3,926
24 SPONGEBOB NICK WEDNESDAY 11:00 AM 2.2 3,860
25 SPONGEBOB NICK MONDAY 7:30 PM 2.3 3,845

Top Cable Networks for August 9 – 15, 2010 (via TVbytheNumbers.com)

Prime-time Average Viewers (Live+SD)

USA 3,118
DSNY 2,875
TNT 2,330
FOXN 1,870
NAN 1,830
HIST 1,623
ESPN 1,503
TBSC 1,486
A&E 1,405
SYFY 1,357
FOOD 1,329
LIFE 1,278
TOON 1,272
HGTV 1,249
TRU 1,223
FAM 1,223
MTV 1,161
FX 1,117
TLC 1,093
CMDY 1,038
AMC 1,031
DISC 997
BRAV 996
TVLD 954
SPK 94

Adults 18-49 Prime-time Average (Live+SD)

USA 1,176
TBSC 826
HIST 777
TNT 763
MTV 752
ESPN 710
CMDY 680
A&E 673
FOOD 646
FX 635
BRAV 616
TRU 606
TLC 600
SYFY 569
DSNY 554
FAM 549
LIFE 545
DISC 542
NFLN 352
NAN 501
SPK 470
EN 457
HGTV 443
BET 341
AMC 308

Total Day Average Viewers (Live+SD)

NICK 2573
DSNY 2165
NAN 1698

TNT 1327
USA 1310
ADSM 1254
TOON 1243
FOXN 1041
ESPN 896
TBSC 899
TRU 814
HIST 786
A&E 733
FOOD 728
HGTV 687
LIFE 678
FAM 650
DISC 643
NKJR 622
FX 617
SYFY 613
MTV 590
CMDY 588
AMC 578
SPK 573

Cable network kids demos for August 9 – 15, 2010 (via Cynopsis Kids)

Weekly Top Ten Basic Cable Ad Supported networks, Total Day and Primetime Rankings among K2-11 (000) 8/9-8/15/10 :
Total Day      (000)   Primetime       (000)
NICK°:            1368    DSNY*:             1628
DSNY*:           1180    NAN**:               761
CARTOON:        667    CARTOON:           703
NAN**:             458    NICK JR.*:          526
NICK JR.*:        408    DXD:                   169
ADSM**:           234    NICKTOONS:       145
DXD:                 149    DISCOVERY:         99
NICKTOONS:      109    MTV:                    87
TEENNICK:           63    ESPN:                  74
DISCOVERY:         58    TLC:                    70
Source: Disney Research from Nielsen Media Research Data Live + SD Data
*Disney Channel and Nick Jr are not ad supported cable networks, unlike the others in this listing.
**Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
°Nickelodeon Total Day 6a-11p

Weekly Top Ten Basic Cable Ad Supported networks, Total Day and Primetime Rankings among K6-11 (000) 8/9-8/15/10 :
Total Day      (000)   Primetime       (000)
DSNY*:            863    DSNY*:              1247
NICK°:             835    NAN**:                491
CARTOON:        404    CARTOON:           444
NAN**:            308    DXD:                    133
ADSM**:          139    NICKTOONS:         111
DXD:                111    NICK JR.*:              91
NICKTOONS:       84    DISCOVERY:           73
NICK JR*:           81    TEENNICK:              50
TEENNICK:          56    MTV:                      49
DISCOVERY:        38    ESPN:                    47
Source: Disney Research from Nielsen Media Research Data Live + SD Data
*Disney Channel and Nick Jr are not ad supported cable networks, unlike the others in this listing.
**Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
°Nickelodeon Total Day 6a-11p

Weekly Top Ten Basic Cable Ad Supported Networks, Total Day and Primetime Rankings among Tweens 9-14 (000) 8/9-8/15/10 :
Total Day      (000)   Primetime       (000)
DSNY*:            723    DSNY*:              1009
NICK°:             623    NAN**:                500
NAN**:            395    CARTOON:            321
CARTOON:        264    MTV:                    122
ADSM**:          186    TEENNICK:            108
DXD:                  86    NICKTOONS:         102
TEENNICK:          77    DXD:                    101
MTV:                   76    COMEDY:               85
NICKTOONS:       72    DISCOVERY:           81
DISCOVERY:        50    ESPN:                    67
Source: Disney Research from Nielsen Media Research Data Live + SD Data
*Disney Channel and Nick Jr are not ad supported cable networks, unlike the others in this listing.
**Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
°Nickelodeon Total Day 6a-11p