Nickandmore!

via Turner press notes:

Cartoon Network
Cartoon Network scored solid double-digit prime time delivery and ratings growth among its targeted kids demos across the month of July, according to initial data from Nielsen Media Research.  Versus the same 2009 time period, the monthly average kids 6-11 delivery (447,000) grew by 11% and ratings (1.8) by 13%, and kids 2-11 delivery (680,000) grew by 25% and ratings (1.7) by 31%.  Also in prime time, kids 9-14 delivery (327,000) grew by 7% while ratings were unchanged.  In Total Day, average monthly kids 6-11 delivery (402,000) improved by 9% and ratings (1.6) grew by 7%, while kids 2-11 delivery (625,000) and ratings (1.5) both improved by 25%.  Kids 9-14 average monthly delivery (289,000) grew by 1% and ratings were unchanged.

Across the 4th week of July 2010, Cartoon Network’s prime time and total day ratings and delivery performance advanced by powerful double-digit increases across nearly all key kids demos, compared to the same time period last year.  In prime time, kids 6-11 delivery (480,000) improved by 25% and ratings (2.0) by 25%, kids 2-11 delivery (725,000) improved by 37% and ratings (1.8) by 38%, and kids 9-14 delivery (320,000) improved by 12% and ratings (1.3) by 8%.  In total day, kids 6-11 delivery (425,000) grew by 9% and ratings (1.7) by 6%, kids 2-11 delivery (656,000) and ratings (1.6) both grew by 23%.

Monday night animated comedies (7-10 p.m.) led the month with dramatic overall delivery gains among targeted kids and boys demos.  Compared to July last year, kids 6-11 delivery (663,000) increased by 60% and ratings (2.7) by 59%, kids 2-11 delivery (982,000) and ratings (2.4) both increased by 85%, and kids 9-14 delivery (507,000) grew by 67% and ratings (2.1) by 75%.  Boys demos 6-11, 2-11 and 9-14 also earned significant delivery growth vs. the July 2009 time period, with gains ranging between 53% and 78%.

Anchoring the Monday night line-up is the original animated hit series ADVENTURE TIME (8 p.m.), which scored double and triple-digit delivery and ratings gains across all kids, boys and girls demos.  Average kids 6-11 delivery (769,000) jumped by 75% and ratings (3.1) by 72%, kids 2-11 delivery (1,092,000) jumped by 99% and ratings (2.7) by 108%, and kids 9-14 delivery (588,000) jumped by 88% and ratings (2.4) by 85%.  Boys delivery scored even stronger gains, with boys 6-11 delivery (547,000) growing by 79%, boys 2-11 delivery (745,000) growing by 102%, and boys 9-14 delivery (417,000) growing by 84%.

The new Monday night animated SCOOBY-DOO: MYSTERY INCORPORATED (7 p.m.) posted triple-digit gains vs. the prior year among most kids, boys and girls demos.  Among the highlights, kids 6-11 delivery (739,000) grew by 135%, kids 2-11 delivery (1,216,000) grew by 167%, and kids 9-14 delivery (494,000) grew by 131%.  Boys 6-11 delivery (492,000) grew by 121%, boys 2-11 delivery (773,000) grew by 151%, and boys 9-14 delivery (307,000) grew by 103%.

The animated reality series TOTAL DRAMA WORLD TOUR (9 p.m.) also charted remarkable audience growth in July, earning solid double-digit gains across all kids demos: kids 6-11 delivery (765,000) increased by 39%, kids 2-11 delivery (1,086,000) increased by 59% and kids 9-14 delivery (635,000) increased by 53%.

Cartoon Network’s Friday night line-up (7-10 p.m.) of action-adventure programming—including BATMAN: THE BRAVE AND THE BOLD (7:30 p.m.), BEN 10: ULTIMATE ALIEN (8 p.m.), GENERATOR REX (8:30 p.m.) and STAR WARS: THE CLONE WARS (9 and 9:30 p.m.)—also posted delivery and ratings improvement among kids and boys demos.  Compared to the same block time period in 2009, kids 6-11 delivery (368,000) grew by 7%, kids 2-11 delivery (546,000) grew by 13%, and kids 9-14 delivery (268,000) grew by 6%.  Boys 6-11 delivery (301,000) grew by 26%, boys 2-11 delivery (422,000) grew by 33%, and boys 9-14 delivery (220,000) grew by 18%.

Each of the Friday night original series—BEN 10: ULTIMATE ALIEN, GENERATOR REX and STAR WARS: THE CLONE WARS—earned significant delivery and ratings gains over July 2010 among boys 6-11, boys 2-11 and boys 9-14, ranging between 6% and 100%.